Blair Miller is a fourth-year Bachelor of Management student who has completed an 8-month work term at a digital marketing company, Blender Networks. Originally from Halifax, he chose this program at Dalhousie because he believes that this program would provide him with a great opportunity to learn more about varying professional fields in the business world. The most pertinent factor that led to his decision to do an internship was that he wanted to know what working in the real-world was really like and which field(s) he is truly interested in.
Upon starting his internship, the company had agreed to involve him in many of the different aspects of their business so that he could be exposed to as many different areas as possible. This helped him figure out his interests. His official job title at Blender was Ad Operations Intern, which involved the optimization of Ad campaigns. However, he was involved in many other tasks such as market research, search relevancy optimization, and content development. Blair’s favourite part about working for Blender is the small community and open-workspace type of atmosphere. The bosses are close with all of their employees, leading to a great manager-employee dynamic.
Blair has learned multiple things from the internship program and being on a work term. “The internship program itself is incredibly useful in teaching skills regarding how to network with people, how to organize your resume, how to navigate an interview, etc. All of the teachings are extremely practical and super helpful for when you are actively looking for employment in the workforce.” Specific skills that he has developed by working involve: competencies in using advertising platforms, analytical skills for Ad campaign optimization, communication skills for contacting brands and other potential partners, and organizational skills in terms of managing his time effectively to complete the different tasks he was assigned.
“I would absolutely recommend the internship program to other students. The experience gained from the program is essentially priceless. Seeing as most university students are still trying to figure out what they really want to do in life, while navigating the difficulties of obtaining a degree, working an internship is an invaluable tool to help sort things out. Not to mention the experience will look incredible on a resume and you are paid for the duration of your work term.”
A major tip that he would give to students who are pursuing an internship is that reaching out to family, friends, and family-friends for job opportunities is almost a must. Just as he said, “someone in your life knows somebody, who may in turn know somebody else, that could put you in contact with the right connections that lead to eventually securing an employment position”.
In his spare time Blair still trained and competed for Dalhousie’s Cross-country and Track & Field teams. He was also enrolled in an online class and was studying to take the Law School Admission Test in order to get into Dalhousie’s combined JD/MBA program after graduation. For the long-term career goal, he wants to start his own business, as he has always been passionate towards entrepreneurial ventures.