We are proud to announce the launch of our new website, Share the Road Nova Scotia!

Thumbs Up! Share the Road Nova Scotia is a community-based Share the Road awareness campaign for Nova Scotia. The goal of the campaign is to promote positive behavioural change and safer sharing of the roads for all road users in Nova Scotia – Pedestrians, Cyclists, and Motorists.

Initiated by DalTRAC, the campaign is the product of extensive research and community consultation. After a review of more than 70 Share the Road campaigns from North America, New Zealand and Australia, DalTRAC and interested communities hosted several community engagement sessions (in Chester, Hubbards, New Glasgow, Pictou, and Halifax Regional Municipality) to generate discussion on sharing the road in both urban and rural contexts, and ideas for what a local Share the Road campaign should look like.

Information from the community workshops was then used to design a Share the Road awareness campaign for Nova Scotia, which can be adopted by any municipality. For more information, visit the website at dal.ca/sharetheroadns and follow the movement on Facebook, and Twitter.