|Eleven million Canadians live with diabetes or prediabetes today – that’s one in three of us. And another is diagnosed with diabetes every three minutes. Canada is facing a diabetes epidemic that is taking a monumental toll on our health. It’s time to do more – much more.
To shine the light on the epidemic and rally Canadians, the Canadian Diabetes Association will become Diabetes Canada on February 13. As the need is enormous and growing by leaps and bounds – we urgently need to achieve greater impact. By speaking with a stronger, clearer voice, Diabetes Canada will raise the profile of diabetes and bring more Canadians to our cause.
To begin this work and inspire more Canadians to take action, Diabetes Canada is launching End Diabetes on February 13 in a campaign that focuses on the realities and emotional toll of living with diabetes.
End Diabetes is our rallying cry to end the terrible health impacts of diabetes as well as its shame, blame and misinformation. It’s also time to End Diabetes altogether with a cure. You will see Diabetes Canada and End Diabetes in everything we do. They are the two engines to drive awareness, action and impact.
|We invite you to have an advance look at EndDiabetes.ca, to watch our new video and join us.|